NECK OF THE WOODS / Logo, Business cards
Neck of the Woods is a music venue located in the Richmond district in San Francisco. The client wanted a logo with visual depth, to create “an inviting trail into the forest”. I created the logo based off the idea of a visually layered forest, to show depth and progression (as their acts consist of indie groups who consider themselves progressive). The squared off branches is merely a reference to wood block printing, something associated with wood and trees.